Nike

Best Of The West

 Nike’s new Jumpman store in downtown LA is wrapped in an incredible array of digital screens.

I was brought on by Motive Visuals to animate typography across a wide range of these billboards, ensuring the motion language stayed consistent throughout the entire digital ecosystem.

This video is a case-study wrap, showcasing a small selection of the screens featured in-store.

Roles

Typographic Animation
Motion Principles
Templating & Versioning

Additional Credits

Producer | Hugo Bordes

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+61(0) 497 077 795

info@oliverchaffe.com

We acknowledge the traditional custodians of the lands on which we work, and we pay our respects to Elders past and present.