BTAA Awards
The VFX Rat Race
Client | BTAA
Agency | The Moving Picture Company & The Mill
A joint project between The Moving Picture Company and The Mill, this countdown sequence introduced the live British Television Advertising Awards ceremony.
I designed and animated the anthropomorphic “rat sportsmen” - bringing energy and character to the opening sequence. The piece combined stylized motion design with playful storytelling, setting the tone for the event and highlighting the competitive spirit of the awards.
Role
Design / Photoshop of rat sportsmen.
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