Radio 1 - Big Weekend
Client | Radio 1
Agency | Fallon
Post House | The Moving Picture Company
To announce the annual BBC Radio 1 Big Weekend, I created a mixed-media style TVC that combined live-action footage, animated pattern work and performance clips from the featured artists.
The physical sets were transformed into digital canvases using 3D camera tracking and compositing, allowing for seamless integration of digital inserts and animated pattern systems that interacted within the environment.
A Moving Picture Company 'FX Studio' production.
Roles
2D Motion
VFX
Compositing
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